Big Picture Thinking. Real Business Growth.
After years in digital marketing, So Digital's director/founder Amy noticed a pattern. Many businesses were investing in digital channels without the strategic foundation needed to make them work. Messaging and customer journeys didn’t align. Landing pages fell flat. Budgets were spent, but results didn’t follow.
We understand that not every business needs a full-service agency with all the extra overhead. That’s why we offer flexible solutions, and someone trusted to step in, see the full picture, and move things forward. We work like an in-house strategist - deeply embedded in your goals, focused on the metrics that matter, and fully invested in the long-term wins.
Many of our clients stay for years, not just months. When they move on, it’s usually because they’ve sold their business or made a major shift. That’s the kind of long-term impact we aim for - building smart, sustainable strategies that fuel real growth.

Our Values
Smart strategy. Real results. Good people. These are the things we care about and the values we bring to every project.
If you want a strategic partner who’s honest, invested, and focused on what actually drives growth, keep reading.

Fun & Growth
We’re not just here to run campaigns - we’re here to help your business thrive. We genuinely love what we do and enjoy working with people who are passionate, curious, and open to fresh thinking.
Growth doesn’t have to be dry. We bring energy, new ideas, and the latest insights to every project so you get smart, effective strategies and an enjoyable process along the way.

Transparency
Transparency is everything. From day one, all assets-ad accounts, tracking, data are owned by you. We don’t set anything up under agency names, and there are no hidden handovers down the line. You’ll always have full access, clear communication, and complete visibility on performance. If and when it’s time to move on, you take everything with you. No surprises. No lock-ins. Just clean, honest partnership.

Honesty & Expertise
We offer clear, expert advice-even when it’s not what you expected to hear. We’ll always explore ideas and test when it makes sense, but we won’t agree just for the sake of it. If you’re looking for someone to nod along, we might not be the right fit. But if you want honest feedback and smart strategy that leads to real results, we’re all in.

Results- Driven, Not Vanity Metrics
We focus on what actually drives results. Forget vanity metrics like likes and clicks. If it doesn’t bring sales, leads, or real growth, we don’t focus on it. Our goal is simple: measurable outcomes that make a genuine impact on your bottom line. No smoke and mirrors. Just strategy that actually works.
Our Journey: Celebrating Milestones and Achievements in Digital Marketing
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Helping businesses grow with data-driven digital marketing since 2016.
Across NZ, AU, and USA in e-commerce, fitness, services, and more.
Managed across Google and Meta Ads for clients big and small.
Leads, sales, and sign-ups delivered through measurable campaigns.
Your Growth, Our Mission
We don’t just push buttons and hope for the best. We craft smart, strategic marketing that helps your business grow and thrive. Whether you’re an e-commerce or service-based business looking to level up, we know how to cut through the noise and get results. From NZ to Australia to the US, we’ve helped ambitious brands scale with creative, data-backed strategies that actually work.

Local Service Businesses
We’ve worked with service businesses all across New Zealand - from hair salons in Auckland to electricians in Wellington, fencers in Tauranga to retirement villages in Christchurch, and everywhere in between. No matter the industry, we craft targeted strategies that get real results.

E-commerce
We’ve driven growth for e-commerce brands across NZ, Australia, and beyond. From fashion to homeware and everything in between, we craft custom strategies that increase traffic, boost sales, and build long-term customer loyalty.

Seamless Collaboration
We work like an in-house marketer, getting into the nitty-gritty of your business to understand its unique goals, challenges, and opportunities for real growth. By working closely with you, we continuously track performance, refine strategy, and make sure your digital marketing evolves alongside your business. We’re not just here to manage your ads, we’re here to help your business thrive.

Data-Driven Decisions
We don’t guess, we measure. From day one, we make sure all tracking is in place so we can optimise your campaigns with purpose. Using real data and clear insights, we adjust strategies, track performance, and ensure every dollar is working hard to drive meaningful growth.
"So Digital transformed our online presence, driving significant traffic and engagement. Their expertise in digital marketing is unparalleled!"
Our Comprehensive Digital Marketing Approach
At So Digital, we prioritise understanding your unique business needs. Our tailored strategies ensure effective engagement and measurable results.
Initial Consultation
We begin with a detailed discussion to understand your goals and challenges.
Strategy Development
Our team crafts a customised strategy that aligns with your objectives and target audience.
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Campaign Execution
We implement the strategy using the latest tools and techniques to maximise your reach.
Performance Reporting
Regular reports keep you informed about campaign performance and insights for future improvements.
Get in Touch with Us
Discover how our digital marketing solutions can elevate your business to new heights today.
